Creating Diversity +

Celebrating Inclusion

in Beach Culture

Our Objectives

To unite the youth through our camp each spring and fall full of various beach activities and experiences

To honor a legacy at the historic Bruce's Beach in Manhattan Beach, Calif., where our programs take place, uplifting the legacy of Willa and Charles Bruce

To provide access through complimentary programming in the South Bay that celebrates diversity and creates inclusion

About Us

Culture Club South Bay is a community platform founded by Allison Hales in 2020 to celebrate diversity and create inclusion in the South Bay. We offer free beach youth camps each spring and fall and work with likeminded organizations to provide youth access to various resources.


“This is exactly the program our youth needs. My son developed not only his surfing skills but his ability to connect with others from different backgrounds.”

Benjamin H.

Follow Us on Instagram

@cultureclubsb